The Tower: How to Save Big with Strategic Couponing

By Erick, Couponing Expert & Founder of CouponMega.com

If you’re looking to maximize savings, “The Tower” is one of the most effective couponing strategies out there. I’ve personally used this method to save over $1,200 in a single shopping trip, and today, I’ll break down exactly how you can do the same.

What Is “The Tower” Couponing Strategy?

“The Tower” is a stacking technique where you combine manufacturer coupons, store discounts, cashback apps, and loyalty rewards to create a “tower” of savings. The goal? Pay as little as possible—sometimes even getting items for free or making a profit!

Why It Works (And Why Most People Miss Out)

Most shoppers use one coupon at a time, but the real magic happens when you stack multiple discounts. Here’s how I turned a $150 grocery haul into just $12.50 using The Tower:

1. Manufacturer Coupon ($1.50 off)
2. Store Sale (Buy One, Get One 50% Off)
3. Store Coupon (Extra 20% Off)
4. Cashback App (Ibotta: $2.00 rebate)
5. Credit Card Rewards (5% cashback on groceries)

By stacking these, I paid $12.50 out of pocket but got $150 worth of products—plus $7.50 back from cashback apps.

Step-by-Step: How to Build Your Own Savings Tower

1. Start with Manufacturer Coupons

• Where to find them: CouponMega.com, Coupons.com, Sunday newspapers
• Pro Tip: Some stores (like Kroger & CVS) let you load digital coupons directly to your loyalty card.

2. Layer on Store Promotions

• Look for “stackable” deals (e.g., “Buy One, Get One Free” + extra % off).
• Best Stores for Stacking:
• CVS (ExtraCare Bucks)
• Walgreens (Register Rewards)
• Target (Cartwheel + Circle Offers)

3. Add Cashback & Rebate Apps

• Ibotta, Rakuten, Fetch Rewards – Scan receipts for extra money back.
• Honey & Capital One Shopping – Automatically apply coupon codes.

4. Finish with Loyalty & Credit Card Rewards

• Store loyalty programs (e.g., Kroger Plus, Walgreens Balance Rewards)
• Cashback credit cards (Chase Freedom, Discover It)

Real-Life Example: How I Got $50 of Free Products at CVS

Here’s a real transaction I did last month:

Total Spent: $3.49
Total Saved: $50+

Common Mistakes to Avoid

❌ Not checking coupon policies – Some stores limit stacking.
❌ Ignoring expiration dates – Digital coupons disappear fast.
❌ Forgetting to scan receipts – Missing out on cashback.

Final Tip: Track Your Savings

I use Google Sheets to log every deal—this helps me spot patterns and maximize future savings.

Ready to Build Your Own Tower?

Start small, practice stacking, and soon you’ll be saving hundreds per month!

Which store will you try The Tower at first? Let me know in the comments!